Iowa Lottery announces record scratch card sales this November
DES MOINES, IA – Iowa Lottery officials announced yesterday that that the lottery had achieved a sales record for scratch off tickets in the past month.
Early figures showed that sales of scratch cards from the Iowa Lottery totaled a record $14.4 million last month. Lottery chief executive officer Terry Rich said that topped the previous high of $13.7 million set last March.
Rich added that instant games were the first product introduced by the Iowa Lottery when it started in 1985 and they have remained popular ever since.
“Lottery tickets remain today what they always have been: an affordable, local entertainment option for consumers,” he said in a statement issued by the Iowa Lottery.
Rich noted that scratch games accounted for 56 percent of the lottery’s record sales of $256.3 million in fiscal 2010, and first-quarter sales in the current fiscal year are running ahead of last year’s pace.
Rich said that the popularity of scratch tickets is due to an excellent mix of games and a good chance of winning a prize. The fact that their are proceeds that are earmarked for the Iowa Veterans Trust Fund also encouraged Iowa Lottery players to purchase scratch cards.
Since the lottery’s start in 1985, its players have won more than $2.6 billion in prizes while the lottery has raised more than $1.2 billion for the state programs.
Last night’s Powerball numbers were 5, 10, 11, 12, 20 and the Powerball was 2.
Published: December 2, 2010